Bloomberg Businessweek

Take This Advice: Don’t Wake Me Unless There’s Snacks

Dec. 14, 2016

“I treat long flights like a day at a spa—a chance to recharge. I wear black leggings and a tank top layered with a cashmere sweater, which looks professional enough but feels like pajamas. Then I bring warm, fuzzy socks to change into. I also come prepared for a picnic, with prosciutto, cheese, bread, and olives. Once on the plane, I put on my socks, buy a bottle of red wine, and settle in.” —Elle Griffin, head of marketing, EveryoneSocial

“I travel frequently on trips that take more than 24 hours and make them bearable by doing three things: First, I put in a special food request ahead of time to avoid redundant meals. Second, I’ll watch a movie or TV show for one hour and then work for one hour, on repeat. Third, if I’m flying business or first class, I’ll walk back to economy and sit down in an empty seat for 5 or 10 minutes to remind myself how comfortable my seat is.” —Krish Himmatramka, founder, Do Amore

“I was on a flight from Tel Aviv to New York City, and instead of watching a movie, I decided to use Tinder’s passport feature, which allows you to virtually place yourself in a different city. I placed myself in New York and later managed to meet some women for dates and see the city through locals’ eyes.” —Sagi Gidali, co-founder and chief product officer, SaferVPN

“I will often book an aisle seat, but if I forget, I’ll wait for the person in that seat to arrive and tell them I recently had ACL surgery and need the aisle seat to stretch my leg. To be fair, I did have ACL surgery, but it was two years ago. The scar is still visible, so if anyone asks, I show it to them, and that usually does the trick.” —Russab Ali, founder, SMC Digital Marketing

“I’ll put on an eye mask with a Post-it attached that reads, ‘Please don’t wake me unless there’s an emergency or snacks.’ I came up with the idea when I was on a flight to Paris and the passenger next to me asked me to remove my headphones because he had a few questions. I did, and that person ended up giving me a lecture for the duration of the flight.” —Alexis Davis, founder and CEO, H.K. Productions

“To try to fall asleep, I give a friendly smile to those around me as I put on my noise-canceling headphones to show that I will not be chatting. I watch a movie. After that, I put eye covers on. I do single-nostril breathing, then listen to something like ocean waves as I try to imagine myself sleeping. If that doesn’t get me to sleep, I’ll do it all over again.” —Tammy Berberick, president and chief executive officer, Crestcom International


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Katie Morell specializes in feature writing, breaking news and corporate communications.